The competition between startups in this era is no joke and can be said to be quite fierce. All aspects are very important to success including the website which is one of the faces of the startup itself. Therefore, to ensure that the page runs smoothly, website monitoring is very necessary.
Website performance monitoring itself is a service or system that monitors website performance. Why does its performance need to be monitored by special tools, here’s why:
Minimize Downtime that Occurs
When the website is down, users cannot access it, or there are services that cannot be executed, this is called downtime. Customers will certainly be annoyed if they often encounter it and it seems like there is no improvement.
Armed with website monitoring, such problems will not occur. Tools can also help you find and fix problems that occur on the page.
Detect Hacker Attacks Quickly
Tools not only function to ensure website performance or if there is downtime. However, if something goes wrong such as a hacker attack, this can also be detected quickly. Webmasters will get a notification if something suspicious happens.
Make it Easier to Check Overall Website Performance
All startups want their website to run smoothly and work optimally without any problems. To be able to keep running as expected, checking is certainly necessary so that if there are problems, they can be resolved immediately and return to normal.
Therefore, you need tools or systems for website monitoring. Website monitoring service will make sure everything runs smoothly from blogs to online stores.
For now, there are at least 5 types of monitor checks that you can choose according to your startup’s needs, what are they?
- Availability monitoring
- Real user monitoring
- Website performance monitoring
- Website application and transaction monitoring
- API monitoring
Maintain Google Ranking
A good ranking on the Google search engine is certainly very important. The goal is that consumers can find your page easily and are interested in looking at it.
To be able to keep ranking in the top position is not easy because Google has its own algorithm. If, the page often experiences downtime, low speed, or other problems, of course this can affect the ranking. Pages belonging to competing startups can take the opportunity and overtake you.
Remember that the startup world is now very competitive and every step will be very influential in the future.
Prevent Financial Loss
What does financial loss have to do with poor website performance? There are many, one of the most concrete examples is for an online store. What if there is a bug or lagging when a customer is about to make a payment and it’s not just once?
It could be that, because they are annoyed, they abandon the purchase process and move on to something else. For big startups that already have a name, maybe a few incidents like this won’t have a big impact.
Over time, this kind of incident can certainly become a stumbling block while reducing the number of customers. Then, if it can affect big startups, what about those that are small or just starting out?
Therefore, website monitoring is essential to ensure the success of your startup. Talking about the additional costs that must be incurred may not be small and will make the budget swell. It’s just that in the end, you yourself will benefit from this decision.
Source:
https://www.alertra.com/articles/5-reasons-your-site-needs-website-monitoring-2018
https://thenextscoop.com/business-website-performance-monitoring/
https://www.linkedin.com/pulse/5-reasons-why-your-startup-needs-website-monitoring-steve-santiago
https://pingerman.com/blog/5-reasons-why-your-startup-needs-website-monitoring
